Happy New Year and welcome to Season 7 of Lead With Your Brand! This week, Jayzen Patria kicks off the new season with a powerful message for 2026: in a workplace shaped by AI, disruption, economic uncertainty, and shifting corporate priorities, your personal brand is no longer optional, it is how you stay relevant, trusted, and in demand.
Jayzen also welcomes one of his personal heroes, Disney legend and former Imagineer Bob Gurr, the creative force behind iconic attractions like Autopia, the Disneyland Monorail, the Matterhorn Bobsleds, and the Haunted Mansion Doom Buggies. Bob’s extraordinary career is a living example of what Jayzen teaches: competence, curiosity, persistence, and fearlessness build a brand that lasts far beyond any title.